Connect With Joe

Joe played baseball in college at Sonoma State University, where he was part of teams ranked #1 in the nation and earned a trip to the 2008 Division 2 College World Series Semifinals. After college, he spent three years playing overseas in the German Bundesliga. In his final year, he made the switch from player to coach. He returned to the US and spent the next decade working as a coach and athletics administrator at University of San Francisco, University of the Pacific, and UC Berkeley. He has worked on every side of the athletic and academic admissions process.

Academic and Athletic Background

Counselor Experience

While working at Cal, Joe got heavily involved in the operations and recruiting for many of the most successful collegiate programs in the nation. He completed the UC Berkeley Certificate for College Planning program and decided to utilize his experience to work directly with families. He has worked with hundreds of students to navigate the complex worlds of academic admissions and athletic recruiting. Joe is a member of IECA, HECA, and WACAC and frequently speaks with sports clubs and teams all over Northern California. 

Services Provided

  • 1:1 College Advising for high school student-athletes

  • 1:1 Comprehensive College Admissions Advising for junior/seniors

  • 1:1 Extracurricular/Academic planning for underclassmen

  • Co-counseling with other IECs who are working with student-athletes

  • Group/Team Advising for club and high school sports teams

Why do you do this?

I help guide students through the NCAA recruiting process because playing sports in college was such a life-changing experience. I attribute every bit of success in my professional and personal life to the lessons I learned on the baseball field, most importantly during those four years at Sonoma State. College baseball allowed me to travel the world (for free!), taught me how to deal with failure, showed me the power of hard work and determination, and introduced me to all of my life-long friends. I work hard every day to provide that experience to as many young people as possible.

“Joe was an invaluable piece of the college admissions process to both my son and our family. He kept my son on task, gave valuable feedback, and offered appropriate support and guidance. Joe was a voice of reason that took the stress away from us as parents. Luckily my son connected with Joe and listened to his sage advice. We were fortunate and so happy to find Joe.”

— Client Parent